Very informative piece on how the reader becomes one with the community created by the writer.
In an upcoming study in Psychological Science, a journal of the Association for Psychological Science, Gabriel and graduate student Ariana Young show what that something is: When we read, we psychologically become part of the community described in the narrative—be they wizards or vampires. That mechanism satisfies the deeply human, evolutionarily crucial, need for belonging.
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Check out the complete article: Becoming a vampire without being bitten: A new study shows that reading expands our self-concepts.
Small Pieces of Being 
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